{"id":1611,"date":"2025-01-01T15:58:42","date_gmt":"2025-01-01T12:58:42","guid":{"rendered":"https:\/\/hdi.academy\/?page_id=1611"},"modified":"2025-12-03T14:40:00","modified_gmt":"2025-12-03T14:40:00","slug":"hdi-research","status":"publish","type":"page","link":"https:\/\/elitau.info\/en\/hdi-research\/","title":{"rendered":"HDI Research"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section el_name=&#8221;Page Title&#8221; css=&#8221;.vc_custom_1764767015372{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 80px !important;padding-bottom: 40px !important;}&#8221;][vc_row][vc_column width=&#8221;1\/6&#8243;]<div class=\"wpb_content_element\"><style type=\"text\/css\">#ut_bi_6a14caa39ca1e .bklyn-big-icon-link i { color: #ffffff; }#ut_bi_6a14caa39ca1e .bklyn-big-icon-link .bklyn-big-icon { background: #bfbfbf; }#ut_bi_6a14caa39ca1e .bklyn-big-icon-slogan { font-weight: 100; }<\/style><div id=\"ut_bi_6a14caa39ca1e\" class=\"bklyn-big-icon-wrap\"><div class=\"bklyn-big-icon-link \"><div class=\"bklyn-big-icon bklyn-big-icon-round\"><div class=\"bklyn-big-icon-inner\"><i class=\"fa-solid fa-user-graduate\"><\/i><\/div><\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8221;5\/6&#8243;]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_6a14caa39d2b3 h1.section-title { font-size:100px !important;line-height:100px !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_header_6a14caa39d2b3 h1.section-title { font-size:60px !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_header_6a14caa39d2b3 h1.section-title { font-size:50px !important; }}@media (max-width: 767px) {#ut_header_6a14caa39d2b3 h1.section-title { font-size:40px !important; }}<\/style><header id=\"ut_header_6a14caa39d2b3\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-2 header-left header-tablet-left header-mobile-center\"><h1 data-title=\"Welcome to the HDI Research\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;100&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;100&quot;,&quot;desktop_small&quot;:&quot;60&quot;,&quot;tablet&quot;:&quot;50&quot;,&quot;mobile&quot;:&quot;40&quot;},&quot;base-line-height&quot;:&quot;100&quot;,&quot;line-height-unit&quot;:&quot;px&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;100&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"section-title  \"><span>Welcome to the HDI Research<\/span><\/h1><div data-delay=\"0\" class=\"lead \"><p>A study of the interaction of AI and human intentionality in an entrepreneurial context \u2013 how AI can (and should) support the ethical and aesthetic decisions of an entrepreneur-manager by implementing basic technological requirements: rethinking work practices (co-design), observing ethical boundaries (human-centricity) and following the humanistic values of an entrepreneurial product \/ service.<\/p>\n<\/div><\/header><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section css=&#8221;.vc_custom_1759411718993{padding-top: 80px !important;padding-bottom: 80px !important;background-color: #fafafa !important;}&#8221;][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1759474220645{padding-top: 70px !important;}&#8221;]<div  class=\"wpb_content_element   clearfix\"><style type=\"text\/css\">#ut_am_6a14caa3a52b8 { opacity: 1; }#ut_am_wrap_6a14caa3a52ba img,#ut_am_wrap_6a14caa3a52ba .ut-image-gallery-image-caption,#ut_am_wrap_6a14caa3a52ba .ut-box-shadow-container,#ut_am_wrap_6a14caa3a52ba .ut-box-shadow-container-inner,#ut_am_wrap_6a14caa3a52ba .ut-block-revealer-element-container,#ut_am_wrap_6a14caa3a52ba .ut-animated-image-zoom { -webkit-border-radius: 5px; -moz-border-radius: 5px; border-radius: 5px; }#ut_am_wrap_6a14caa3a52ba .ut-image-gallery-item-caption-title h3 { letter-spacing: 0em; }#ut_am_wrap_6a14caa3a52ba .ut-gallery-slider-caption { font-weight: bold; }#ut_am_wrap_6a14caa3a52ba { text-align: left; }@media (min-width: 768px) and (max-width: 1024px) { #ut_am_wrap_6a14caa3a52ba { text-align: left !important; } }@media (max-width: 767px) { #ut_am_wrap_6a14caa3a52ba { text-align: center !important; } }<\/style><div id=\"ut_am_wrap_6a14caa3a52ba\" class=\"ut-image-gallery-image \"><div id=\"ut_reveal_6a14caa3a52bc\"  data-appear-top-offset=\"auto\" class=\"ut-animated-image-item ut-image-gallery-item ut-animation-done \"><a class=\"ut-deactivated-link\" href=\"#\"><div class=\"ut-animated-image-zoom\"><img loading=\"lazy\" decoding=\"async\" class=\"ut-lazy skip-lazy ut-animated-image \"  id=\"ut_am_6a14caa3a52b8\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 1280 800'%2F%3E\" data-src=\"https:\/\/elitau.info\/wp-content\/uploads\/2025\/12\/about-banner-2.jpg\" width=\"1280\" height=\"800\" alt=\"\"\/><\/div><\/a><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text css=&#8221;.vc_custom_1759411460108{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;]<\/p>\n<blockquote><p>The process of managing modern entrepreneurial projects is based on the principles of humanism, digitalization and innovation. This approach was proposed and substantiated by the authors in the form of the <strong>HDI<\/strong> (Humanism-Digitalization-Innovations) concept as the basis for a system of value systems in the context of digital transformation of companies.<\/p><\/blockquote>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section css=&#8221;.vc_custom_1759412460436{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 80px !important;padding-bottom: 80px !important;}&#8221;][vc_row][vc_column][vc_column_text]The principle of &#8220;<strong>Humanism<\/strong>&#8221; implies the company&#8217;s value orientation both to the individual (his \/ her competencies, motivation and needs, well-being) and to society (ethical standards, environmental and social initiatives, charity). The ethics of building and managing entrepreneurial projects includes transparency, honesty and fairness. Social responsibility is manifested in sustainable positive business practices.<\/p>\n<p>The principle of &#8220;<strong>Digitalization<\/strong>&#8221; is revealed through the integration of digital technologies into all areas of the management system and the creation of a product \/ service. The principle of &#8220;<strong>Innovation<\/strong>&#8221; means that an entrepreneurial project is considered as a special type of organization of economic activity, in the process of which a new benefit is created.<\/p>\n<blockquote><p>One of the main tasks in the processes of creating and developing a company is the integration of the principles of humanism, digitalization and innovation into a single flexible system based on a common business strategy and ensuring the congruence of actions.<\/p><\/blockquote>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_name=&#8221;Page Title&#8221; css=&#8221;.vc_custom_1764768477159{margin-top: 0px !important;padding-top: 0px !important;padding-bottom: 80px !important;}&#8221;][vc_row equal_height=&#8221;yes&#8221;][vc_column width=&#8221;1\/6&#8243; css=&#8221;.vc_custom_1761556881919{background-color: #ffffff !important;}&#8221;]<div class=\"wpb_content_element\"><style type=\"text\/css\">#ut_bi_6a14caa3a53b7 .bklyn-big-icon-link i { color: #ffffff; }#ut_bi_6a14caa3a53b7 .bklyn-big-icon-link .bklyn-big-icon { background: #bfbfbf; }#ut_bi_6a14caa3a53b7 .bklyn-big-icon-slogan { font-weight: 100; }<\/style><div id=\"ut_bi_6a14caa3a53b7\" class=\"bklyn-big-icon-wrap\"><div class=\"bklyn-big-icon-link \"><div class=\"bklyn-big-icon bklyn-big-icon-round\"><div class=\"bklyn-big-icon-inner\"><i class=\"fa-solid fa-bars\"><\/i><\/div><\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8221;2\/6&#8243; css=&#8221;.vc_custom_1761556873516{background-color: #ffffff !important;}&#8221;]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_6a14caa3a5ee0 h1.section-title { font-size:100px !important;line-height:100px !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_header_6a14caa3a5ee0 h1.section-title { font-size:60px !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_header_6a14caa3a5ee0 h1.section-title { font-size:50px !important; }}@media (max-width: 767px) {#ut_header_6a14caa3a5ee0 h1.section-title { font-size:40px !important; }}<\/style><header id=\"ut_header_6a14caa3a5ee0\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-2 header-left header-tablet-left header-mobile-center\"><h1 data-title=\"Go to\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;100&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;100&quot;,&quot;desktop_small&quot;:&quot;60&quot;,&quot;tablet&quot;:&quot;50&quot;,&quot;mobile&quot;:&quot;40&quot;},&quot;base-line-height&quot;:&quot;100&quot;,&quot;line-height-unit&quot;:&quot;px&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;100&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"section-title  \"><span>Go to<\/span><\/h1><div data-delay=\"0\" class=\"lead \"><\/p>\n<h2><a href=\"https:\/\/hdi.academy\/hdi-research-form\/\" target=\"_blank\" rel=\"noopener\">HDI Research Form<\/a><\/h2>\n<h2><a href=\"https:\/\/hdi.academy\/contact\/\" target=\"_blank\" rel=\"noopener\">Contact<\/a><\/h2>\n<h3><a href=\"https:\/\/hdi.academy\/participant-information-sheet\/\" target=\"_blank\" rel=\"noopener\">Participant Information Sheet<\/a><\/h3>\n<h3><a href=\"https:\/\/hdi.academy\/informed-consent-form\/\" target=\"_blank\" rel=\"noopener\">Informed Consent Form<\/a><\/h3>\n<h3><a href=\"https:\/\/hdi.academy\/privacy-notice\/\" target=\"_blank\" rel=\"noopener\">Privacy Notice<\/a><\/h3>\n<p>\n<\/div><\/header><\/div>[\/vc_column][vc_column width=&#8221;1\/6&#8243; css=&#8221;.vc_custom_1761556801776{background-color: #fafafa !important;}&#8221;]<div class=\"wpb_content_element\"><style type=\"text\/css\">#ut_bi_6a14caa3a6aa2 .bklyn-big-icon-link i { color: #ffffff; }#ut_bi_6a14caa3a6aa2 .bklyn-big-icon-link .bklyn-big-icon { background: #1bbc9b; }#ut_bi_6a14caa3a6aa2 .bklyn-big-icon-slogan { font-weight: 100; }<\/style><div id=\"ut_bi_6a14caa3a6aa2\" class=\"bklyn-big-icon-wrap\"><div class=\"bklyn-big-icon-link \"><div class=\"bklyn-big-icon bklyn-big-icon-round\"><div class=\"bklyn-big-icon-inner\"><i class=\"fa-solid fa-flag-checkered\"><\/i><\/div><\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8221;2\/6&#8243; css=&#8221;.vc_custom_1761556793867{background-color: #fafafa !important;}&#8221;]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_6a14caa3a702e h1.section-title { font-size:100px !important;line-height:100px !important;letter-spacing:-0.03em; }@media (min-width: 1025px) and (max-width: 1679px) {#ut_header_6a14caa3a702e h1.section-title { font-size:60px !important; }}@media (min-width: 768px) and (max-width: 1024px) {#ut_header_6a14caa3a702e h1.section-title { font-size:50px !important; }}@media (max-width: 767px) {#ut_header_6a14caa3a702e h1.section-title { font-size:40px !important; }}<\/style><header id=\"ut_header_6a14caa3a702e\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-2 header-left header-tablet-left header-mobile-center\"><h1 data-title=\"Results\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;100&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;100&quot;,&quot;desktop_small&quot;:&quot;60&quot;,&quot;tablet&quot;:&quot;50&quot;,&quot;mobile&quot;:&quot;40&quot;},&quot;base-line-height&quot;:&quot;100&quot;,&quot;line-height-unit&quot;:&quot;px&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;100&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"section-title  \"><span>Results<\/span><\/h1><\/header><\/div>[vc_column_text]<\/p>\n<ol>\n<li>A summary report of research group findings after data collection and analysis.<\/li>\n<li>A recorded video summary of research group findings either presented at a conference or separately recorded for survey participants&#8217; consumption.<\/li>\n<\/ol>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_row css=&#8221;.vc_custom_1764768570396{margin-bottom: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column]<style>.vc_custom_1764768662147{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 100px !important;}.vc_custom_1764773102093{margin-right: -15px !important;margin-left: -15px !important;}<\/style><div class=\"wpb-content-wrapper\"><p>[vc_section css=&#8221;.vc_custom_1764768662147{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 100px !important;}&#8221;][vc_row el_name=&#8221;Columns have animation&#8221; effect=&#8221;none&#8221; css=&#8221;.vc_custom_1764773102093{margin-right: -15px !important;margin-left: -15px !important;}&#8221;][vc_column width=&#8221;1\/3&#8243; animate_tablet=&#8221;true&#8221; animate_mobile=&#8221;true&#8221; delay=&#8221;true&#8221; effect=&#8221;fadeIn&#8221; 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